Digital India Aatmanirbhar Bharat Innovate Challenge Indicative, Eligibility And Selection Process

MeitY in partnership with Atal Innovation Mission – Niti Aayog launches Digital India AatmaNirbhar Bharat Innovate Challenge to spot the simplest Indian Apps that are already getting used by citizens and have the potential to scale and become world class Apps in their respective categories. This Innovation Challenge with various cash awards and incentives of featuring Apps on Leader Boards seeks to make an ecosystem where Indian entrepreneurs and Startups are incentivised to ideate, incubate, build, nurture and sustain Tech solutions which will serve not only citizens within India but also the planet.

The Mantra is to form in India for India and therefore the World.

The AatmaNirbhar Bharat App Innovation Challenge is being launched within the following 8 broad categories:
  1. Office Productivity & Work from Home
  2. Social Networking
  3. E-Learning
  4. Entertainment
  5. Health & Wellness
  6. Business including Agritech and Fintech
  7. News
  8. Games
  9. There could also be several sub categories within each category.


  • A mobile application harnessing the foremost accurate facial and / or body mapping technology to permit for a true-to-life virtual try of products like spectacles, clothes, etc.
  • Mobile application for real-time speech-to-speech translation and camera translation of multiple languages.
  • An automated web-based application that handles business-to-business lead generation and cold emailing and is totally manageable from a mobile device itself.
  • Application to use mobile devices as image scanners with features like on the fly image correction, image editing, text recognition, etc.
  • Application to supply cloud storage integration, cross-platform file transfer via FTP or LAN, and a root browser on mobile device
  • A robust indigenous anti-virus software for mobile devices.
  • Application to optimize mobile device's performance by cleaning junk/cache files, optimizing device memory and optimizing battery usage.
  • A mobile based live streaming platform for hosting webinars, lectures, etc.
  • A mobile based messaging and video calling application
  • A mobile based microblogging application
  • A mobile based news application that uses cutting-edge technology to recommend the foremost relevant and interesting news individually to every use.
  • A mobile application offering satellite imagery and street maps, also as functions like a route planner for traveling by foot, car, or with public transportation.
  • A mobile based online gaming platform which also functions as a social hub for gamers
  • A mobile based photo-editing application with all standard image editing features

Only Indian entrepreneurs and start-ups are going to be eligible to submit their entries in various categories


  • The Innovation Challenge are going to be available on
  • The last date of submission of entry is 18th July 2020
  • The applicant must apply only online to submit their proposals by registering and logging on MyGov portal:
Applicants are advised to supply self-contained proposals with essential supporting materials provided as uploads for an informed and fair evaluation/review.
No changes are going to be accepted once proposals are submitted.
Providing misinformation will cause outright rejection of proposals.

  • Ease of use
  • Robustness
  • Security features
  • Scalability

There will be a two stage Selection Process:

1st Stage - Screening of eligible entries
2nd Stage - Evaluation by Jury, with actual Demo


Jury with experts from Private Sector & Academia to guage 
Shortlisted Apps to be awarded & placed on Leader boards
Government to adopt suitable Apps, guide them to maturity